Committed Beauty

Driven by Purpose


We’re proud to pioneer this movement and be a Committed Beauty. Join us on our journey and become a force of change that fosters sustainable living and protects the environment we live in. We are very excited about our ongoing initiatives and hope you'll love them too! 

We created a pure, effective and sustainable skincare brand which is not only good for you, but also the planet. Everything we do is always based on our four core values: Sustainability, Transparency, Social responsibility and Safety.

Driven By Purpose

Circular Beauty

We work with our communities in Colombia to source our Cacay Beauty Oil.

The raw materials are pressed and prepared locally in Colombia before it gets shipped to Germany to our R&D and manufacturer.

When you buy from us directly, we give back to nature on your behalf and plant trees in Colombia.

Those trees are given to the local communities who look after and harvest them.

CSR Commitment

In addition to regular donations to social, ecological and animal welfare projects, doing is especially important to us. So we actively support various social institutions globally, such as the EDEN, Four Season, DKB Stiftung and started our own project Tierra Radiante. 


We are certified as a climate-neutral company. But instead of simply offsetting CO2 emissions caused, we work out of conviction to avoid unnecessary environmental pollution as best as possible and along the entire supply chain. We proudly bear the PETA seal for vegan and animal-free cosmetics and support organisations that work to protect animals and our ecosystems through educational work and targeted donations.

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The love of nature, the high quality standards of our ingredients and transparent supply chains determine the selection of our partnerships. Our goal is to source the raw materials for our products directly from our local farmers. We also know many of our suppliers personally. This enables us to build a strong, supplier network based on the same values and mutual trust, which allows us to grow together.



New research estimates that a worldwide planting programme could remove two-thirds of all the emissions that have been pumped into the atmosphere by human activities, a figure the scientists describe as ‘mind-blowing’.


Our goal is to develop our products in a climate-neutral way and offset the CO2 emissions. We support high-quality carbon offset projects which are certified according to international standards, and in line with the Sustainable Development Goals (SDGs) by the United Nations.

For us as a company, we are 100% committed to reducing our CO2 footprint. We are conscious that we are sourcing our hero ingredients for our products far away from our manufacturing facility in Germany. Bearing this in mind, we are working on lowering our ecological footprint by calculating the carbon emission of each of our products, while giving back to specific projects. We are delighted to have teamed up with Climate Partner to do this and are even more excited that we have completed the first step to becoming carbon neutral.

Our Carbon Neutrality Objective. Track us here:

Tierra Radiante

Our conservation project with the indigenous communities in Colombia.

The Communities
Aware of the CO2 Emission

Create awareness to be able to reduce CO2 emission.

Our Goal
Four Seasons

Adopting coral reefs to reforest the ocean.

Our Adoptions to date
Superhero System

The super system that is saving lives.

Learn more about Mangroves
Social Integration

Committing to social & responsible projects.



At NAYA we continue to support the local community within our supply chain. We also donate a percentage of sales to projects very close to our heart.

2019: We bought over 1500 Cacay Nuts.

2019: We set up the tree nursery Tierra Radiante in Colombia.

2020: We partnered with Climate Partner to work towards Carbon-neutrality. And invested a portion of our sales to a project in Brazil to support Acai Farmers within a beautiful nature reserve with a lot of wild life.

2021: We are planting more than 2000 Cacay trees and give back to the community.

2021: We have bought 2500kg of Cacay nuts to continuer the tree nursery Tierra Radiante.

2021: We are partnering with Eden Reforestation Project and support replanting mangroves in South America and Madagascar.

2021: We adopted two large coral frames in the Maldives to support the reforestation and protection of corals in partnership with the Four Seasons. 

2021: We are working with DKB Stiftung in Germany, a social integration project to run our logistic center. 

2022: We adopted a large coral frame in the Maldives to support the reforestation and protection of corals in partnership with the Four Seasons. And we paid a 1% of our profit to EDEN Reforestation Project. 

2022: We certified all our products with ISO 16128.

And this is only the beginning!