NAYA's Ingredients Promise

Renewed Radiance

I really believe in the renewing power of skin’s complexion, and I sourced the most potent actives to activate it. As an ingredient enthusiast and working with world-class scientists, I screened each active, tested it and added it at the maximum concentration recommended by our labs for optimal skin radiance. No ingredient was added solely for marketing purposes.

NAYA® 's Unique Formulation Philosophy

BIOMIMETIC

At NAYA, we believe the best skincare speaks the skin’s own language. Our biomimetic formulations are crafted to mirror the skin’s natural structure and functions—using ingredients like lipids, ceramides, and peptides that the skin instinctively recognizes. By mimicking what is already familiar, we enhance skin renewal, strengthen resilience, and support true, lasting balance.

BioActive

Sourcing from nature’s most potent molecules, our plant-based bioactive ingredients deliver concentrated therapeutic potency to regenerate, renew, replenish, resurface, restore, and repair your skin - maximising cellular performance to deliver active results. NAYA's formulations go beyond the surface. Each ingredient is selected to awaken resilience, restore balance, and inspire visible, lasting transformation from within.

BIODIVERSE

Healthy skin needs more than one hero ingredient—it needs a complete ecosystem of nutrients. At NAYA, we source a rich tapestry of botanicals from diverse ecosystems—rainforests, deserts, and alpine meadows—to deliver a broad spectrum of vitamins, antioxidants, and phytonutrients. This biodiverse approach nurtures a resilient, adaptable skin barrier that can truly thrive, no matter how life or the environment changes.

" We exlcude twice as many ingredients as the industry average in the European Union, and our No-No List goes far beyond the obvious such as parabens, mineral oil, and syntehtic fragrances."

The No-No List

NATURAL IS NOT ENOUGH

WE GO THE EXTRA MILE

QUALITY YOU CAN FEEL

NAYA's INGREDIENTS LIST

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